BUSINESS AND SYSTEM ANALYSIS & DESIGN OF AN ONLINE BOOK PUBLISHING FUNDING PLATFORM

Abstract

The process of publishing printed books require initial capital investment from ublishers, which limits the number of new book titles published in Indonesia. Additionally, publishers lack the funds to publish new titles due to the decline in book sales caused by the Covid-19 pandemic. This research aims to solve funding issues towards book publishing, which is allocated towards printing physical copies. A business analysis was conducted to analyze the feasibility of the business model of the proposed solution and the unique value proposition that is offered to the market. A prototype is also developed as a proof of concept to demonstrate how the proposed solution would take form. The prototype was demonstrated to interviewees to gain feedback for evaluation, which concludes that the proposed solution has promising value to be used by Indonesian publishers.