CARBTRADE PLATFORM: TECHNOLOGY ARCHITECTURE AND USER ACCEPTANCE IN INDONESIAN WASTE MANAGEMENT - A JANGJO TECHNOLOGY INDONESIA CASE STUDY

Abstract

This research investigates the development and user acceptance of CarbTrade, a comprehensive web-based platform for waste management and carbon offset tracking in Indonesia, using Jangjo Technology Indonesia as a primary case study. The study employs an integrated approach combining technology architecture analysis with Technology Acceptance Model (TAM) and Unified Theory of Acceptance and Use of Technology (UTAUT) frameworks enhanced by COBIT 2019 governance principles. Data collected from 48 respondents across 15 Indonesian waste management companies reveals that performance expectancy (β = 0.690, p < 0.001) and governance quality significantly influence adoption intention, while traditional cultural factors show limited impact. The platform architecture built using Next.js 15, Laravel 10, and PostgreSQL 17, achieved 99.7% system uptime with 73% database optimization improvement. Results demonstrate that governance frameworks and operational maturity are primary drivers of successful environmental technology implementation, explaining 57.3% of variance in behavioral intention. This study contributes novel insights for sustainable technology development in emerging markets.